Every send, click, and dollar — tracked and explained.
Campaigns waste money when nobody measures. We instrument every channel, report weekly in plain English, and tell you what to do differently.
What we measure
Open, click, and conversion rates on every email and text. Cost per voter reached and per action taken, by channel and by message. Donation attribution — which message raised which dollars. List growth and health over time.
It all rolls up into one weekly report: what we did, what happened, what it means, and what changes next week.
Voter file & list analytics
We work with voter file data to sharpen targeting — turnout history, ballot return tracking during the voting window, and segment performance. In a vote-by-mail state like Washington, live ballot-return data is one of the most powerful tools a campaign has; we make sure you're using it.
Plain English, always
You're running for office, not running a data team. Every report leads with the answer — 'this is working, this isn't, here's what we're changing' — with the charts behind it for anyone who wants to dig in.
Frequently asked questions
We already have dashboards nobody reads. How is this different?
Dashboards report numbers; we report decisions. Every week you get specific recommendations, not just charts.
Can you analyze a campaign you're not running?
Yes — analytics-only engagements and post-mortem audits of past campaigns are both available.
What tools do you use?
Whatever your stack already has, plus our own tracking layer where gaps exist. You don't need to buy new software — we instrument what you're running today.
How quickly do we see the first report?
Your first weekly report lands within the first full week of the engagement, and reporting continues every week through election day.
Do we keep the data and reports after the campaign?
Yes. Your campaign data is yours — at the end of the engagement you keep every report, dashboard export, and dataset, plus a post-campaign debrief.
Can analytics predict whether we'll win?
No — and we won't pretend otherwise. Analytics tells you what's working and where to put the next dollar and hour; elections are inherently uncertain, and no data program guarantees an outcome.
Answers above are general information, not legal, financial, or compliance advice. Specifics vary by race and are set out in each engagement agreement — see our Terms & Conditions.
This works best as part of a full program.
AI Campaign Agents
AI agents wired into every system your campaign runs on — voter file, email, SMS, donations — with instant answers from all your data and full control of the technical side.
Learn moreAI Audits
AI that analyzes all of your campaign data to find discrepancies, errors, and data issues — before they cost you votes, money, or a compliance headache.
Learn moreEmail Campaigns
Done-for-you email programs — cold outreach to new audiences and full campaigns on your existing lists.
Learn moreReady to talk about your race?
Book a free 30-minute strategy call. We'll give you an honest read on what it takes to win — whether or not you hire us.
Book a Free Strategy Call